The language of the internet continues to evolve rapidly, with new catchphrases emerging across platforms like TikTok, Twitter, and Instagram.
In 2025, several slang phrases have gained widespread popularity, shaping how users express humor, sarcasm, emotions, and social commentary online.
These catchphrases often originate from viral videos, memes, or cultural moments, and are quickly adopted into everyday digital communication.
Whenever I scroll through TikTok or catch up on my group chat, I’m always reminded how fast online language shifts. One moment I’m nodding along to a viral line, and the next I’m Googling what it even means.
Here in this post I will share 15 of the trendiest internet catchphrases of 2025, complete with their origins, usage notes, and my personal Slangwise Tips for mastering each one.
Whether you’re a seasoned TikToker or just want to sound current in conversation, this guide has you covered.
In a Nutshell
- Popular Catchphrases: These are the top trending catchphrases of 2025: Main Character Energy, No Cap, No Bones Day, It’s Giving, Big Yikes, We Outside, Soft Launch, Built Different, Caught in 4K, Slayed Without Remorse, You’re Done, I’m Literally Him/Her, Delulu Is the Solulu, Let Them Cook, It’s Not That Deep.
- Brevity Wins: Most of these catchphrases are two to five words, perfect for snapping into a story caption or group chat.
- Cultural Roots: Many spring from TikTok trends, gaming lingo, AAVE, or even viral pet videos.
- Context Is Everything: Some work best in fashion flexes, others in roast sessions, choose wisely.
- Make It Yours: Practice in DMs and Stories until each phrase feels natural coming from you.
15 Popular Internet Catchphrases in 2025
1. It’s Not That Deep
Meaning & Usage
A gentle way to tell someone they’re overthinking or adding unnecessary drama.
Example: “You’re stressing about which emoji to use? It’s not that deep.”
Origin
Hit TikTok life-hack duets in early 2024, then spread to reaction clips and comment threads.
Slangwise Tip
Say it with a light laugh or a 🤷 emoji to keep it playful, not preachy.
2. Let Them Cook
Meaning & Usage
Roots for creative freedom, even if an idea seems wild, because brilliance often comes from chaos.
Example: “She’s dyeing pasta rainbow? Let them cook.”
Origin
Borrowed from gaming strategy talk, blew up in foodie and craft TikToks by mid-2024.
Slangwise Tip
Use it alongside a behind-the-scenes clip to hype up unconventional projects.
3. Delulu Is the Solulu
Meaning & Usage
Embracing hopeful delusions as a way to dream big and stay optimistic.
Example: “Billionaire by 30? Delulu is the solulu.”
Origin
Coined in K-pop stan circles in 2023, mainstreamed by stan-theory compilations in early 2025.
Slangwise Tip
Drop it when you’re manifesting goals, signals playful self-awareness.
4. I’m Literally Him/Her
Meaning & Usage
The ultimate self-confidence flex, declaring you embody that iconic energy.
Example: “Just crushed that keynote, I’m literally her.”
Origin
Started as an Instagram Story meme in 2024; spread across platforms in 2025.
Slangwise Tip
Reserve it for genuine wins; overusing it dilutes the impact.
5. You’re Done
Meaning & Usage
A brutal sign-off for someone who’s irreversibly embarrassed themselves.
Example: “He tried to gaslight me, and got exposed. You’re done.”
Origin
Sprouted from TikTok roast sketches in late 2024; now a universal mic-drop phrase.
Slangwise Tip
Pair with a dismissive GIF or 🤐 emoji to land that final blow.
6. Slayed Without Remorse
Meaning & Usage
Celebrates a flawless performance, fashion, clapback, or any epic moment.
Example: “She walked in dripping couture, slayed without remorse.”
Origin
Evolved from ball culture’s “slay” and went viral in runway-style challenges in early 2025.
Slangwise Tip
Use in fashion or performance contexts; it honors supreme confidence.
Are you a gamer? or your hoping to be, check out this list of the top 50 gaming slangs of all time.
7. Caught in 4K
Meaning & Usage
Exposed red-handed in crystal-clear detail, no denial possible.
Example: “He said he was home, but his live story said otherwise, caught in 4K.”
Origin
Began in gaming clips around 2023; gossip TikToks cemented it by late 2024.
Slangwise Tip
Share a screenshot or clip for full effect, visual proof seals the deal.
8. Built Different
Meaning & Usage
Proclaims someone operates on another level, mentally, physically, or creatively.
Example: “Ate five burgers and still smiling, built different.”
Origin
From sports commentary to TikTok fitness and hustle-culture memes in 2025.
Slangwise Tip
Praise extraordinary feats, keeps it positive and motivational.
9. Soft Launch
Meaning & Usage
A teaser for a new relationship, project, or reveal just enough to spark curiosity.
Example: “Posted a pic of two coffees, soft launch.”
Origin
Dating-app culture’s phased announcements made it a TikTok staple by early 2025.
Slangwise Tip
Obscure key details in your Stories, let followers fill in the blanks.
10. We Outside
Meaning & Usage
A celebratory shout for venturing out and reclaiming life beyond lockdown.
Example: “Sun’s out, sunglasses on, we outside!”
Origin
Hip-hop lyrics circa 2019 met TikTok’s #touchgrass trend in 2025.
Slangwise Tip
Pair with nature or nightlife shots to amp up the adventure vibe.
11. Big Yikes
Meaning & Usage
An amplified “yikes” for moments of intense cringe or secondhand embarrassment.
Example: “He asked for a refund after losing the e-book, big yikes.”
Origin
Twitch emotes and TikTok reactions (2021–22) supercharged “big yikes” by 2025.
Slangwise Tip
Drop a 🤦 emoji or cartoon facepalm for extra comic flair.
12. It’s Giving…
Meaning & Usage
Assigns a vivid vibe or aesthetic, “It’s giving [noun/phrase].”
Example: “It’s giving ‘cottage-core sunset.’”
Origin
From drag and fashion critique circles (2019); styling reels made it ubiquitous in 2025.
Slangwise Tip
Choose specific, unexpected descriptors, paint a clear mental picture.
13. No Bones Day
Meaning & Usage
A sanctioned day of rest and self-care, adopted from a pug’s morning ritual.
Example: “Skipped my 9 AM meeting, No Bones Day.”
Origin
TikToker @ajgrazi’s pug, Noodle, inspired the ritual in late 2020; by 2025 it was a mental-health mantra.
Slangwise Tip
Announce it publicly to normalize rest in your circle and inspire followers.
14. No Cap
Meaning & Usage
Literally “no lie”, used to emphasize sincerity or truthfulness.
Example: “This playlist is fire, no cap.”
Origin
From Southern hip-hop (“capping” = lying), exploded on TikTok in 2020 and remains strong.
Slangwise Tip
Lead with “no cap” before your boldest claim, then back it up with proof.
15. Main Character Energy
Meaning & Usage
Describes someone behaving like the protagonist of their own story, confident, stylish, unapologetic.
Example: “Walking into work in a new outfit, main character energy.”
Origin
Bubbled up in Tumblr aesthetics (mid-2010s) and revived on TikTok in 2025 through “day in my life” edits.
Slangwise Tip
Frame yourself in cinematic clips, slow-mo walks or dramatic zoom-ins to own that spotlight.
Wrapping Up
These 15 catchphrases have proven their staying power throughout 2024 and into 2025. Each one carries layers of culture, TikTok hacks, gaming roots, AAVE ties, or even pug-inspired rituals.
My advice? Experiment in DMs and Stories until you find which phrases feel like you. And remember, true mastery happens when you make these catchphrases your own.
Want more? Grab my Free Slang Guide for 50 additional trend-setting lines and tips on using them naturally. Plus, explore the Slangwise Shop for merch that speaks internet.
